In the U.S. alone, there are approximately 10 Million women-owned businesses, generating $1.3T in revenue and employing 7.8 Million people. This number is expected to increase by 90 percent in the next five years, with 500,000 new women-owned businesses being created each year in the U.S. alone according to Women’s Entrepreneurship Day organization. Led by President, Maureen McEnearney Dunn, McEnearney Associates is proud to be part of that incredible statistic, and with the eleven offices she runs in the DC metropolitan region, she works with our 350+ Associates intimately to support women-owned businesses in our communities. Here is a list from some of our McEnearney Associates on their favorite women-owned businesses in the communities in which we live and work.
Mind the Mat Pilates & Yoga was founded in 2008 by Megan Brown and Sara VanderGoot. Together Megan and Sara carefully crafted a curriculum of Pilates and yoga classes to address needs for clients of all levels and with different limitations. Mind the Mat offers an array of classes such as Hot Yoga, Gentle, Therapeutic Pilates & Yoga, Mommy & Me, Pilates Boot Camp, Pilates Barre. Mind the Mat has two locations – Del Ray and Clarendon.
Photo courtesy of Neighborhood Pharmacy
Co-owned by Alexandria residents, Barbara Hayward and Stacey Swartz, the Neighborhood Pharmacy of Del Ray is located in the heart of Del Ray. Their desire to create a community pharmacy in Del Ray was born from seeing how independent pharmacies across the nation can best serve communities and ultimately improve health care. Their hope is to provide patients with personalized health care that fits their individual needs while creating a trust with their clients.
Photo courtesy of Village Sweet Bakery
Dawn Hart started out decorating cookies out of her home while her two boys were young. She opened Village Sweet in March of 2015 focusing on fresh, baked from scratch goodies “like mom used to make.” Village Sweet bakes in small batches and focuses on taste, quality ingredients, and limiting waste (utilizing their “yesterday’s news” basket for leftovers!). Village Sweet loves being a part of the Westover community in Arlington.
Photo courtesy of The Hour Shop
In June 2009, Victoria Vergason took her passions for entertaining at home by collecting designer vintage glassware and barware and created The Hour. A new business concept and store “dedicated to all things cocktail” was formed – The Hour seeks to reinvent today’s cocktail hour by bringing back mid-century style for home entertaining but with a decidedly modern-day twist. The Hour also has boutiques in Neiman Marcus, Chicago, IL and Newport Beach, CA.
Photo courtesy of Two the Moon
Johanna Braden’s story is simple. After one week at home retiring from 35 wonderful years in nursing, Johanna went for a walk in her neighborhood. That walk provided a lively discussion at the dinner table that night. A week later, Two the Moon was born. Now in her 4th year, she believes she has built what she wanted to…..a neighborhood go-to gift store. Two the Moon features many local artists and made in the USA items. They have now expanded the business to include monogramming.
Photo courtesy of Baked by Yael
During Yael’s final year of law school, she started baking frequently as a wonderful relief from studying for the bar exam. In November 2011, after 8 years in her corporate law firm, she decided to focus on Baked by Yael full-time. In January 2015, Baked by Yael opened its first brick-and-mortar store in Woodley Park! Although DC’s first cakepoppery is flourishing, she intends to keep her commitment to the community by using her legal skills and by supporting local nonprofits through Baked by Yael’s cause marketing initiatives.
Photo courtesy of Stomping Ground
The name is in reference to the familiarity and hyperlocal community feel that Nicole Jones, Head Chef at Stomping Ground, wishes the restaurant to emote. “We want it to be the kind of place that you could go in your neighborhood and eat on a regular basis … it’s a synonym for your local neighborhood.” Nicole opened Stomping Ground in 2015 with a main focus on making traditional southern food holistically, using organic, humane, and local whenever possible. But don’t worry – biscuits are always available.
Photo courtesy of District Line Co. Clothing
Based in Arlington, Lisa McLaughlin founded this local small business in 2014 because she wanted to make t-shirts that helped represent the local’s experience in the Nation’s Capital. Today she serves as the Creative Director as the brand expands their designs around the Northern Virginia area and plays off the unique aspects of living here. For the holidays they are offering local tees for the whole family, including their DC Skyline tee and their ever-popular Virginia state design featuring Falls Church, Arlington, Alexandria, McLean, Vienna, and Richmond.
Photo courtesy of Covet
Autumn Clayton wanted a shop that catered to quirkier tastes with a focus on products that are made in small studios around the country. So in March of 2010, she opened Covet. Autumn sources her merchandise through Etsy wholesale and visiting craft fairs in DC and NYC. Autumn’s goal is to make sure you will find something new and something you have not seen before under the roof of her lovely little shop, Covet.
Jenny’s Salon was started by a single mom, Jenny Grafton, in a detached garage next to her home so she could be home for her daughter. It grew exponentially and had to move to the big city of Purcellville. Jenny aims to bring small-town service and community to the salon industry. Each stylist controls her own schedule and can take off whenever they want to be with their families and kids. Jenny’s has won several amazing community and consumer-voted awards and employs 16 women, 12 of which are moms. Jenny’s Salon prides themselves on maintaining a positive environment and empowering women.
Photo courtesy Hera Hub
Julia Westfall opened the first female-focused shared workspace in the DC area in May 2015. Hera Hub DC provides female business owners an opportunity to work with like-minded professional women to launch and grow their businesses. After a career that spans working for Fortune 500 companies to supporting small businesses, Julia is passionate about providing a platform for female entrepreneurs to collaborate and support each other.
Photo courtesy of Wardrobe Rescue
Wardrobe Rescue, an upscale consignment store and boutique, was founded in 2011 by Jennifer Casolaro. Jennifer had been working as a nurse practitioner but wanted to follow her dream of being self-employed. Along with the support of her husband, she opened Wardrobe Rescue in her hometown of Vienna, VA. At Wardrobe Rescue you can find new, on-trend boutique apparel as well as carefully selected women’s upscale consignment.
Photo courtesy of Core 72
Core72, named 72 for the year Title Nine was established, is the merging of many passions. Ferrall Dietrich’s love for the outdoors, unique athletic, and lifestyle apparel – Dietrich found that this combination of apparel was harder to find in DC, and became the driving force behind Core72. Many of the products sold are sustainable, woman-owned and made in the USA.
Photo courtesy of Popcorn & Ice Cream
The marketing possibilities for small businesses and startups are endless. But sorting through them to determine which are right for a business and how to make them work effectively is overwhelming for most business owners. And time-consuming. Hillary Berman founded Popcorn & Ice Cream in 2011 to help small businesses make sense of their marketing. The company works with service providers, product companies, retailers, and restaurants to reach the customers they want and engage the ones they have.
Photo courtesy of Leaderally
For more than two decades, Kimberly Linson held senior positions in education management. In 2017, she and two female colleagues co-founded Leaderally, an online professional development tool for K-12 educators. The Leaderally Learning Platform invites k12 educators to participate in a free beta test, open to the first 1000 teacher who sign-up!
Photo courtesy of Oat-Judge Landscape Architecture
Hilary Oat-Judge is an award-winning landscape architect who designed gardens throughout the country at Oehme, van Sweden & Associates before opening her own practice in 2015. Hilary collaborates with homeowners to transform their yards into vibrant spaces that they can enjoy throughout the year. Her deep knowledge of sustainable design practices, hardscape design, and plants informs all of her work. Hilary is also committed to improving the design of the local business community as co-chair of the Tenleytown Main Street Design Committee.